Graphic Design Research.




My final year honors research at Massey University focused on themes and tension between tradition vs change and analogue vs digital. My final piece of design was calendar for the year of 2010. The project aimed to create a dialogue between itself and it’s audience that reflects on Graphic Design’s constant technological and theoretical flux.

The calendar presents twelve conflicting fragments of wisdom from designers past, and present, that reflect on the projects central themes – quotes that I feel are worthy of battling with the perspectives and opinions of designers in the wonderful year to come.

I liked the fact that we put calendars up on our walls, despite the fact that we can easily schedule every moment of our day through elaborate computer applications.

It says a lot about our natural resistance to change, it also highlights the sentimental value we place upon analogue objects. The time-based nature of the calendar contradicts this resistance by reinforcing the reality that changes through the months and seasons are an inevitable part of life.

You can also check out the booklet that went alongside my presentation here.

The Calendar is printed on 300gsm Italian cotton paper (the same as my business card) and is printed with a FujiFilm Acuity printer (the first in New Zealand) at 450 dpi with UV inks by the guys from Printtastic and with the help from Diana from AdPrint. The calendar is held together by bamboo binding created by bamboo mad Industrial Designer Chris Johnson. The Cover, Inside cover, March, August, and September were printed with a layer of white first to make the colors pop out that extra bit. I've added close-ups of the calendar to try and express the detail and craftsmanship brought to the project by Printtastic.


Click on the images to enlarge them.

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 January.   Layered Garamonds. 
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 February. Type is something you can   hold in the palm of your hand. 
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 March. Elephants never forget &   goldfish have a 30 sec memory. 
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  April. A take-off of a famous   Wolfgang Weingart design. 
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 May. I've 'recontextualised' this   fist from somewhere. 
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 June. My birthmonth and my   favourite design. 
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 July. Search and you   shall find. 
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 August. Getting back to   the things that matter. 
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 September. Technology tends   compress things. 
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 October. Technology speeds things   up, leaving them illegible. 
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 November. I've referenced a   historic painting here. 
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 December. Read the bottom half   the the bottom right back up. 
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 Inside cover close-up   referencing each quote 
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 Wolfgang Weingart typeface designed   by me for this project. 
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 Close-up of the print finnish   and texture of the final image. 
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 The double layer printing gave an   amazing raised ink finnish. 
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 Close-up of the design   for December.